Booked by Design is a 12-month mentorship for motion designers who want to build the work, positioning and visibility that attracts the clients they actually want.
Make the right work. Get it seen by the right people. Get booked.
12 months mentorship · Direct feedback · Small group by design · 1:1 with Pauline
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A note from Pauline
You can always get better at the craft. Every great creative can. But there comes a point where another tutorial is not the thing stopping you from getting hired.
You already know how to make things. Booked helps you decide what to make, who to make it for, and how to get it in front of the people who can hire you.
The goal is simple: become the kind of motion designer the clients you want already want to hire.
Proof from designers already building inside Booked.
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Booked OS™ is the method underneath the programme. But you do not need to memorise a framework to understand the job: choose where you want to go, build proof for that world, make your value visible, and create relationships with the people who can hire you.
Your dream client should not have to imagine whether you can do the work. Show them.

I am introverted. The idea of firing hundreds of messages at strangers never felt like the career I wanted to build.
What worked instead was becoming more deliberate: knowing what I wanted to be hired for, building proof around it, sharing that work, and staying visible enough that the right people could find me and remember me.
Booked is the system I wish I had earlier. Not a generic business course adapted for creatives, but mentorship built from inside an active motion design career.
Great partnerships come from great work. The job is to make the work, then make sure the right people see it.
Knowing what to do is rarely the hard part. Doing it consistently while client work, deadlines and life are happening is where mentorship matters.
We get the core system running around your real starting point.
This is where Booked stops being theory and becomes how you operate. You keep building, publishing, pitching, reviewing and refining with support around the work actually happening in your career.
The goal is not to depend on Booked forever. It is to leave knowing how to create opportunities for the rest of your career.
The curriculum gives you the framework. The templates and tools help you execute it faster. The real value is applying all of it to your work, your positioning and the decisions happening in your career, with direct feedback rather than figuring everything out alone.
No AI version of me. No chatbot trained on my content. You work with me, and your feedback comes from me.
Private support focused on your direction, work and decisions. Not generic advice for the room.
Two live calls per month for teaching, hot seats, questions, critique and real-time problem solving with a deliberately small group.
Submit work, portfolio decisions, content or questions. I review it and respond personally, with context from your goals and the work we are already doing together.
Build real portfolio pieces with commercial intent, from smaller exercises through to dream-client style work.
The Booked OS™ lessons plus the exact systems I use: templates, scripts, worksheets, checklists, planners, trackers, proposal and scope resources. Take them, customise them and use them.
A small community of designers building in public, sharing work, asking questions and moving their careers forward together.
This is the internal method we use to diagnose where your career needs work. You do not need every lever at full force on day one; we focus on the constraint that is actually holding you back.
We define the work you want to be known for, the clients you want to be relevant to, and the positioning that makes those choices coherent.
You leave with a direction clear enough to guide what you make, what you show and what you say yes to.
Your portfolio should not merely prove that you can animate. It should reduce the imagination required for the client you want to hire you.
We audit what you have, identify the gaps and build intentional work to close them.
Presence is not about becoming an influencer. It is about consistently giving the right people reasons to discover, remember and trust your work.
We build a visibility practice you can sustain around client work and your actual personality.
We are not building a spam machine. We use your work, presence and relationships to create warmer routes into the people and companies you actually want to work with.
Then we make sure your pricing, discovery and client handling can convert those opportunities professionally.
Good careers compound. We look at repeat work, referrals, reputation, stronger systems and the opportunities that emerge once your positioning and visibility are working together.
The aim is a career that becomes more intentional and more resilient with time.
Booked is deliberately kept small. I run my own creative business alongside it, and I want enough space to know your work, stay close to your progress and be available when real career decisions come up.
Why Booked stays small. I still run my own creative business alongside Booked, and that is part of the value. You are not being handed to a moderator, junior coach or AI version of me. I want to know your work, follow your progress and give considered feedback when real decisions come up. Keeping the group intentionally small is what makes that level of access possible while keeping the mentorship grounded in what is actually happening in the industry now.
Not necessarily. You do need foundational creative skill. Booked is for motion designers, self-taught creatives and designers moving into motion who are past the absolute beginner stage and ready to work on commercial direction, portfolio quality, positioning and visibility. If you still need someone to teach you After Effects from scratch, this is not the right programme yet.
Because installing a framework is only the beginning. The first months are about direction, proof, positioning and getting the system moving. The rest of the year gives you support while you apply it to real projects, content, enquiries, pricing decisions and opportunities. The aim is implementation, not racing through lessons.
Mentorship. There is a structured curriculum, workshop library and a growing vault of templates and tools, but those support the work. The main value is applying them to your actual career through 1:1 support, two live group mentorship calls per month, direct feedback, strategic briefs and ongoing accountability. The videos teach the framework. The mentorship teaches judgement.
Yes. Booked is not built around becoming louder or sending hundreds of cold messages. It is built around strong work, clear positioning, strategic visibility and genuine relationships. You will still need to be seen, but you do not need to perform a personality that is not yours.
That depends on your starting point, the quality of your work and how consistently you implement. The early wins are usually clearer direction, stronger work, better positioning and a more intentional visibility practice. Commercial outcomes come from applying those changes over time. There is no guaranteed client timeline, and Booked is not sold as one.
Yes. It is me. There is no AI version of me answering your questions and no junior coach reviewing your work. You get 1:1 support, live group mentorship and direct feedback from me on your work and decisions. The group stays deliberately small so I can keep that promise while continuing to run my own creative business.
Enough to make and publish real work. For most members, 3–5 focused hours per week is a sensible minimum alongside client work, although some periods will be lighter or heavier. This is designed to fit around a working creative career, not replace it.
Yes. Flexible payment plans are available. You will see the options clearly before making any commitment.
Tell me where you are, where you want your creative career to go and what feels stuck. I read every application personally and will tell you whether I think Booked is the right next step.
Takes 2 minutes · No hard sell · I read every one personally